“ My whole life, I have been building digital products. Images of some cards from the game ‘Exploding Kittens’. One of the three masterminds behind the project is Elan Lee, a game designer who has held senior roles at Microsoft Game Studios and was involved in the launch of the original Xbox as well as the Xbox One in 2007. This explains the huge success of Exploding Kittens, a card game created in 2015 that combines two ever-popular ingredients: cats and explosions. Exploding Kittens: the Kickstarter campaign What’s behind this boom? It seems people are increasingly feeling the desire to sit around a table and interact physically, rather than virtually through a screen. Some 34% of this growth will come from Europe. And by 2026, it’s expected that the market for board games will reach over 3 billion dollars.
The forecasts speak for themselves: the global market is set to be worth 22 billion dollars by 2025. In today’s world, where digital video games dominate entertainment for children and adults, there’s a parallel universe that’s still physical in which board games and card games are king. The real reason behind Exploding Kittens’ success The secrets behind the game that raised a record-breaking 8 million dollars in Kickstarter funding.Įxploding Kittens: the Kickstarter campaign